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About OPEI

Lawn and Landscape

About OPEI

The Outdoor Power Equipment Institute (OPEI) is an international trade association representing more than 100 power equipment, engine and utility vehicle manufacturers and suppliers. OPEI is the advocacy voice of the industry, and a recognized Standards Development Organization for the American National Standards Institute (ANSI) and active internationally through the International Standards Organization (ISO) and the International Electrotechnical Commission (IEC) in the development of safety and performance standards. OPEI is managing partner of GIE+EXPO, the industry’s annual international trade show, and the creative force behind the environmental education program, OPEI-Canada represents members on a host of issues, including recycling, emissions and other regulatory developments across the Canadian provinces.

OPEI Staff 

OPEI Board of Directors 2016-2017 


    • Mr. Tim Merrett, Vice President, Global Platform Turf & Utility - Deere & Company

Vice Chair

    • Mr. Dan Ariens, President – Ariens Company


    • Mr. Tom Cromwell, President, Kohler Engines – Kohler Company

Immediate Past Chair

    • Mr. Lee Sowell, President – Outdoor Products – Techtronic Industries, N.A., Incorporated

Other Directors

  • Mr. Tim Dorsey, President – Echo Incorporated
  • Mr. Tom Duncan, President & CEO – Positec USA, Inc.
  • Mr. Edward B. Cohen, Vice President – Government & Industry Relations - American Honda Motor Company Inc.
  • Mr. Tom Cromwell, President, Kohler Engines – Kohler Company
  • Mr. Marc  J. Dufour, President & CEO - Club Car - LLC
  • Mr. Bjoern Fischer, President – Stihl
  • Mr. Peter Hampton, President - Active Exhaust Corporation
  • Mrs. Jean Hlay, President & Chief Operating Officer – MTD Products Inc.
  • Mr. Jeff Hohler, President, Consumer Brands Division – Husqvarna Professional Products
  • Mr. Paul Mullet, President & CEO Excel Industries – Excel Industries Inc.
  • Mr. Rick Olson, President & Chief Operating Officer - The Toro Company
  • Mr. Todd Teske, Chairman, President & CEO – Briggs and Stratton Corporation
  • Mr. David Withers, President – Jacobsen, A Textron Company

Industry Innovation

OPEI’s members have a long history of innovating to meet the lifestyle needs of consumers. Today’s outdoor power equipment have become quieter, lighter, cleaner and more feature rich, adapting to evolving consumer preferences and demographic changes.

The mower is just one example of member innovation.